M&S has recently launched a Percy Pig styled sweetie jar. Currently at retail in M&S shops, the bespoke 1kg jar has been designed and produced by leading glass packaging company, Croxsons.
Having a long-standing relationship with M&S, both directly and through their supply chain, Croxsons were asked to supply the glass packaging for the launch, together with an on-brand closure. Taking a product from their standard range, Croxsons improved the design to create a bespoke jar, which included a rounded flat front with a moulded outline of Percy Pig himself. The screw top closure was custom made for the jar, finished in the Percy Pig pink brand style.
